You must have heard of blogging as a profitable career option but you don’t know how to start. You must have seen a lot of people earning well from blogging. Even though you have a desire to write your heart and tell your story to the whole world, you don’t know how to do it through blogging.
Well, blogging is indeed a profitable career option that needs proper learning. To help you create a successful blog and monetize it, we have come up with this blog.
In this blog, you will get detailed information about blogging, and the different ways by which you can monetize it. Therefore, let’s begin with blogging.
Factors that determine the success of your blog
Most of you will agree to the fact that blogging is a side hustle. Is it only a side hustle? Well, no longer can you call blogging a side hustle if you know how to do it the right way.
You must have seen a lot of people running a blog. But how many of you make a living out of it? Well, the two factors that affect you and stand as a barrier to your successful blogging career are:
- Blogging niche
You don’t know the topic or category on which you can start your blog. Speaking about random things will never give you the targeted audience that you desire to have.
- Monetization strategies
You can earn money by blogging only if you know a few strategies. Sadly, most of you aren’t aware of these strategies and fail to successfully build your blog.
Steps to develop a blog and monetize it
Creating a blogging platform is a long-curated process. So, if you are willing to set up a blog and create your presence online, these are the steps you need to follow.
Step 1: Setup a self-hosted blog
When you are determined to create a blogging platform, you have two options – either you choose a free platform or you opt for a self-hosted blog. Both of them have their own set of advantages and disadvantages.
When you choose a free blogging platform, your domain name shares the name of the platform. The free platform doesn’t give you a lot of flexibility and access. Further to get more features, you have to pay for them. Also, free blogging platforms limit your possibilities of monetization.
However, if you want to make blogging a medium of earning a living, we suggest opting for a self-hosted blog. The cost of registering your domain name to create a blog won’t be much. Here, you have to register your domain name, followed by signing up for web hosting. Next, you have to set up a blog and publish your blog posts.
Step 2: Start publishing quality content
Now, you have your blogging website live and running. Here comes the most difficult part. It’s time to create content.
Here, you have to keep an essential aspect in mind. A blog with mediocre content will never give you the kind of traffic that a blog with high-quality content can enjoy. Not paying attention to the content quality means you get into the list of those millions of people whose blogs don’t make it to the first page of Google.
Now, what do you mean by ‘great content’?
When it comes to creating good content for your blogs, your goal should be to make it rank on the first page of Google. For this, do the following:
- Provide original content with a good amount of research and analysis.
- Each topic of the blog should have a detailed amount of description.
- Your content should have insightful and unique information that makes your blog posts stand out.
- The title of the blog should say what the entire blog is about.
- The content of the blog should be valuable enough for people to spend their time reading it.
- The content should be formatted well with no grammatical errors and spelling mistakes.
Step 3: Build organic traffic
If you have to earn from your blog, you have to focus on building organic traffic. This happens only via search engines, mainly Google. The only aspect that can make your organic traffic for your blog is user intent.
User intent is the intention with which the users or audience search. Your audience or reader is here on Google to find a solution to his problem. So, through your blog, you should be able to be a savior to your audience.
Another way to get organic traffic is by having proper technical SEO. Optimize the blog structure, the URL, the XML sitemaps, website speed, and mobile friendliness. You need to work on both on-page and off-page SEO.
Step 4: Build a community
Once people start getting quality content from your blog consistently, you should focus on building a community to create a brand by the name of your blog.
Before you make any conversion and sales, you have to gain the trust of your audience first. Will you ever give money to anyone if you don’t trust him? Certainly not. It’s the same thing here.
At this stage, look at your blog as a real business, your brand precisely, and not just your hobby. To build a community for your blog, you have to focus on branding, email marketing, social networking, and blog comments.
Make sure people subscribe to your emails or newsletters. The only way to make this possible is by providing as much value as possible. Connect with people on various social media platforms. However, the best to promote blogs is Pinterest. Finally, never neglect to reply to your blog comments. That’s how you keep your readers engaged.
Step 5: Sell ads to make money
Most people start a blog to earn money. However, to get to that zone, you have to perform a lot of steps.
Money-making through blogging is possible only if you have enough organic traffic, a decent email list, a community of loyal followers, and high-quality content that converts.
After you’ve successfully built all of those, now is your time to sell ad space. Register your blog with Google AdSense. However, the amount of money you can get via ads depends on your organic traffic level, the placement of your ads, and the number of available advertisers you get for your niche.
Step 6: Sell digital products or services
When you’ve successfully established a blog, people are aware of your blogging skills. Another way to earn through blogging is to monetize your skills.
You can launch blogging workshops for people who are interested in creating a digital identity. Also, you can function as a professional freelance blogger to help others in their business.
Step 7: Use affiliate marketing
Another popular way of making money through blogging is using affiliate marketing. This is the process of selling other’s products or services through your blogging platform in exchange for a commission.
You find the products you want to promote and sign up in their affiliate program. Then, you add the product links to your blogs. The moment when someone clicks on these links and purchases the product, you earn a commission.
Conclusion
Want to learn blogging now? Here’s DigitalGlad Academy with an all-inclusive blogging course. This course will teach you business blogging where you learn to earn from blogging professionally.
Right from setting up a blogging website to affiliate marketing, and monetization strategies, you learn everything in this course. What’s even better is the live doubt-clearing classes and assessments to test your learnings.
So, if you are interested in blogging and want to achieve financial independence from home, check out our blogging course here.
